Mahindra Bolero 2024 shocks suv market, direct fight with Tata Safari, price is very low

The SUV market is set for a major disruption as Mahindra prepares to launch its highly anticipated 2024 Bolero in November. This iconic utility vehicle receives a comprehensive update that combines modern features with its legendary ruggedness, starting at an attractive price of Rs. 9.79 lakh (ex-showroom).

Design and Aesthetics

The 2024 Bolero showcases a significant evolution in design while maintaining its distinctive character. The front fascia features a redesigned grille with chrome accents, sharper LED headlights with integrated DRLs, and a muscular bumper that enhances its commanding presence. The side profile retains its classic boxy shape but adds modern elements like updated wheel arches and new 15-inch alloy wheels.Inside the cabin, Mahindra has completely revamped the interior with a new dashboard layout featuring improved materials and ergonomics. The seven-seater configuration offers enhanced comfort with better cushioning and support. The modern touches include a new 7-inch touchscreen infotainment system, digital instrument cluster, and premium upholstery that elevates the overall ambiance.

Performance and Engineering

Under the hood, the 2024 Bolero houses a refined 1493cc mHawk75 diesel engine that produces 74.96 bhp at 3600 rpm and 210 Nm of torque between 1600-2200 rpm. This powerplant comes paired with a smooth-shifting 5-speed manual transmission, delivering power to the rear wheels through an advanced drivetrain system.The SUV achieves an impressive ARAI-certified fuel efficiency of 16 kmpl, while real-world city driving returns approximately 14 kmpl. The 60-liter fuel tank ensures extended driving range, making it perfect for both urban commuting and long-distance travel.

Features and Technology

Mahindra has equipped the new Bolero with modern features that enhance convenience and safety. The comprehensive package includes a touchscreen infotainment system with smartphone connectivity, automatic climate control, and power windows. Safety features include dual airbags, ABS with EBD, rear parking sensors, and a high-strength body shell that provides excellent protection.The top-spec variant adds features like cruise control, steering-mounted audio controls, and a rear-view camera. The inclusion of these modern amenities doesn’t compromise the Bolero’s fundamental rugged nature but rather complements its versatile character.

Variants and Pricing

The 2024 Bolero is available in three well-equipped variants. The base B4 variant starts at Rs. 9.79 lakh, the mid-spec B6 is priced at Rs. 10 lakh, and the top-end B6 Opt commands Rs. 10.91 lakh (all prices ex-showroom). Each variant offers a distinct blend of features and value, catering to different customer preferences and budgets.The competitive pricing strategy positions the Bolero as an attractive proposition against rivals like the Nissan Magnite, Renault Kiger, and Tata Nexon, while offering the advantage of seven-seater functionality.

Practicality and Space

The Bolero excels in practicality with its spacious seven-seater layout and impressive ground clearance of 180mm. The wheelbase of 2680mm ensures ample interior space, while the 370-liter boot capacity provides sufficient storage for luggage. The high seating position offers excellent visibility, making it perfect for both urban and rural environments.

Market Position and Availability

The 2024 Bolero will be available across Mahindra’s extensive dealer network, with current waiting periods ranging from 4-6 weeks. The manufacturer has optimized its production capacity to ensure shorter delivery times, particularly in high-demand rural markets where the Bolero has traditionally enjoyed strong popularity.

Frequently Asked Questions

What is the mileage of Bolero 2024?
The SUV delivers an ARAI-certified mileage of 16 kmpl.

What is the fuel tank capacity?
It comes with a 60-liter fuel tank capacity.

How many seats does it have?
The Bolero offers comfortable seating for 7 passengers.

When is the launch date?
The 2024 Bolero is expected to launch in November 2024.

What is the on-road price?
The on-road price starts from approximately Rs. 10.50 lakh, varying by location.